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Affiliate
Profit Optimization
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The bad news is that you are probably losing money! The good news is
that you can fix this problem and boost your bottom line. Let me
explain... The Overlooked Factor Internet marketers give their priority to two factors when they decide to promote an affiliate program:
A third factor is often overlooked by affiliates: The refund rate! Refunds can kill your marketing efforts! High sales rates mean nothing unless you keep the money! To secure your profit, a low refund rate is crucial. Many popular affiliate programs have refund ratios of 15% - 20%! With these programs your profit suffers and you should find a better alternative. The question is: How do you know which affiliate program has the lowest refund rate and bring you the highest profit? The correct answer to this question can impact your bottom line by 15% or more! If you don't mind losing 15% of your profit, there is no need to read further, but if you are eager to make more money with your web site, you should read on.
Hearing recommendations about an affiliate program isn’t enough. Take these recommendations with a pinch of salt because in most case they are biased and you can't rely on them. To make a solid decision you need hard facts and figures that present the scenario in an objective manner. At Clickbank, this vital information is at your fingertips! Clickbank provides objective stats for every program listed in its marketplace. If you understand these figures you can swap poor performance affiliate programs with top performers. Finding the refund rate for an affiliate program isn’t rocket science. The $Earned/Sale figure is the average commission actually earned by affiliates. The $Earned/Sale is impacted by refunds. With this number, you can have an inner look at the real performance achieved by affiliate programs. The picture you get is clear! You can calculate the average refund rate and get an accurate profitability indicator for every affiliate program. The average refund rate for an affiliate program is as follows: (Commission - $Earned) / Commission = Average Refund Rate
Let’s consider several examples: The Profitability of Paid Survey Programs at Clickbank Survey Scout
This means that out of 100
sales you made, 15 are refunded on average! Paid Survey Program
This means that out of 100
sales you made, 16 are refunded on average! Survey Income System
This means that out of 100 sales you made, 9 are refunded on average!
Remark about Survey Income System: With the intention of keeping
refunds as low as possible, this company has adopted the questionable
policy of ignoring customer inquiries! Paid Surveys etc.
This means that out of 100 sales you made, 7 are refunded on average!
Remark about Paid Surveys etc.: With the intention of keeping
refunds as low as possible, this company has adopted the questionable
policy of ignoring customer inquiries! Most paid survey sites do the
same! Maximum Paid Surveys
This means that out of 100 sales, only 5 sales are refunded on average! For your information, this is the lowest refund rate among all survey sites! Remark about Maximum Paid Surveys: This low refund rate is achieved by providing the highest quality product in this industry and excellent customer support to registered members. In most cases, inquiries are promptly responded to in less than 24 hours. The above examples clearly show that this simple math can lead to surprising results! Your favorite affiliate program can turn out to be a lemon and an overlooked program may reveal itself as a rising star. See a summary for 7 popular survey sites at Clickbank below. The data was gathered at the beginning of July 2007. These findings are objective and give an accurate picture of the paid survey landscape:
Are you still wondering where you should invest your efforts to have the best return on your investment?
To have your profits soar, promote the most
profitable program. It's as simple as that. Profitability is
the only factor you should take into consideration to improve your
business. Your take away
If you need help optimizing Maximum Paid Surveys on your website, don't hesitate to contact us. We’ll be glad to help you make more profit with the most profitable survey site in the marketplace. To your profit!
Sam Parker
http://www.maximumpaidsurveys.net/affiliatecasestudy.html
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